A true interdisciplinary partnership showcasing a results oriented, strategically engineered messaging experience. Utlizing both on and offline media as well as in store POP, the Pin&Win contest offers users an opportunity to participate in an engaging instant win gameplay scenario while soliciting critical end user data for Grand & Toy.

Goals

• Track responsiveness of GT Christmas Flyer
• Drive awareness, registrations and sales on grandandtoy.com
• Drive retail location foot traffic
• Build mobile numbers database
• Help position GT as being more of an office solutions partner