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Goals
- Propose interactive features to the viewers
- Generate revenue
Solution
- Provide a value added number for voice interactive quiz
- Provide a value added shortcode for text message interactive quiz
- Develop back end application to gather all results from text message and voice service
- Provide real time statistics
- Customer care management
Results
- 3% to 5% of participation daily, plus 2 additional shows have been set up
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